With EIMI you can truly be yourself, say what you say and shout it out: interpreting the latest global trends, setting new accents of style and originality. EIMI moulds and empowers, shapes and inspires: In a word, Individuality.
Wella EIMI Rugged Texture
Matte Texturizing Paste
HOLD LEVEL 3
Texturize your look with this matte paste to give your hair a rugged effect with strong definition.
HOW TO USE:
Manipulate with your palms into dry hair to shape and texturize rugged looks with a matte finish.